To support the exclusive UK launch of OUAI Haircare in Selfridges I trained their staff in the London, Manchester and Birmingham stores.

This was on behalf of Mark McDonald Consultancy who exclusively distribute OUAI Haircare here.

I was delighted to learn that OUAI Haircare then went on to be the number one bestselling haircare brand in Selfridges.

My thanks to all the Selfridges staff who made me so welcome and listened so attentively to my training sessions.

Special thanks to the staff in the Birmingham store – you have fabulous hair ladies and thank you for letting me style you all!

Nikki Taylor trains the Selfridges team in OUAI Haircare

Nikki Taylor trains a Selfridges Birmingham team member on OUAI Haircare

Nikki Taylor trains a Selfridges Birmingham team member in using OUAI Haircare

Selfridges Birmingham

OUAI Haircare testers for training at Selfridges Birmingham